For agencies and accounting firms

Replace your SDR with an agent that writes like you and books the calls.

Built for marketing agencies and accounting firms with 1–20 people. Goes live in five days. $2,500 setup, $500/month after. Far less than one hire.

A founder-built service. Every email gets human approval before it sends.

The problem

The math doesn't work for small teams.

Cold outreach is a job. At 1–20 people, three things keep it from getting done.

01Time

11hrs / week

Cold outreach takes 11 hours a week.

Founder-led prospecting eats the time you should be selling, delivering, or hiring. By month two, you're behind on everything.

02Lost replies

Marcus K.3 days ago

RE: Your proposal, interested, can we hop on a call this week?

Window closed

Replies disappear into your inbox.

By the time you see them, the prospect has cooled. The 24-hour window closes and the lead goes quiet.

03Hiring pain

  • Base salary$60,000
  • Commission (OTE)+$30,000
  • Tools, ramp, turnover+$15,000
Year one≈ $105,000

An SDR is $5k a month, before they perform.

Then comes ramp time. Then turnover. Most agencies need 18 months to recover the investment, if it works at all.

The solution

An agent that fits how you actually sell.

Outsetly is a sales agent that drafts in your voice, sends only what you approve, and tracks every reply through to a booked call. Built for teams of one to twenty. You stay in control of what goes out.

01Capability

It writes the way you write.

Send three example emails and a short questionnaire about your offer. The agent learns the tone, the cadences, the words you avoid. The first batch lands closer to your style than your last hire did.

Adapts as you edit. Every approval and tweak feeds back into the model.

DraftVoice match 94%

Hey Marcus, saw your team's work on the Acme launch. Quick one: are you the right person to talk about scaling the email side of that, or should I find someone else? Happy to show what we did for Linear if it's useful.

Cyan = phrasing learned from your past sends.

02Capability

Nothing goes out without your sign-off.

Drafts queue in a clean inbox view. Approve, edit, or skip. Replies route the same way. Auto-send stays off by default; flip it on for confirmed prospects once the voice is calibrated.

Most clients clear a week's queue in fifteen minutes.

Queue5 awaiting

To: Sarah Chen, GrowMarketing

Quick question on your Q2 planning, saw the Forbes mention...

ApproveEditSkip

Auto-send: off. You sign off on every batch.

03Capability

Every reply tracked, not lost.

Sent, opened, replied, booked. Each stage on a simple board with date stamps and the next action. No second CRM to log into, no spreadsheet to keep up to date.

Slack and email summaries land daily. The pipeline is the system of record.

This weekMon to Fri

42drafted38sent11replied3booked
Daily summary lands in Slack. No dashboard to babysit.

How it works

From kickoff to live in five days.

Outsetly is set up by a person, not a self-serve form. Each step has a check-in. Most clients are sending by Friday.

  1. Day 1

    Kickoff call. We learn your voice.

    Forty-five minutes on a call. You send three example emails and answer a short questionnaire about your offer, your ICP, and the words you would never use.

  2. Day 2

    Lead list and first drafts.

    We import your prospect list or build one to your spec. The agent calibrates against your samples and generates the first batch for your review.

  3. Days 3 & 4

    You review the queue. Voice tunes.

    Walk through the first batch in your inbox. Approve, edit, skip. Each correction trains the model. By the end of day four, the drafts read like you wrote them.

  4. Day 5

    Live. Sends scheduled, replies routed.

    Outbound goes on schedule. Replies land in your queue for sign-off. Booked calls drop straight onto your calendar.

Pricing

$2,500 to start. $500 a month after.

Less than half what one SDR costs. No platform fees, no per-seat anything, no annual contract.

Managed service

$2,500

one-time setup

$500

per month after

Replaces a $5,000-a-month SDR. Live in five days. Cancel any time.

  • Voice training from your samples
  • Cold email drafts in your voice
  • Reply handling, every send approved
  • Lead list build or import
  • Calendly and calendar sync
  • Daily Slack and email summaries
  • Founder-led onboarding in five days
  • Cancel any time, your data is yours
Book a Free Audit Call

Founder approves every send. No surprises.

About

A founder built this for founders.

I’m Abdishakur. I built Outsetly because I needed it.

Cold outreach was eating eleven hours a week from work that actually moved my businesses. Hiring an SDR didn’t pencil out at our size. So I built the agent I wanted to hire: drafts in my voice, sends only what I approved, every reply tracked to a booked call.

After three months running it on my own pipeline, I started using it for two other small agencies. They saw the same lift. Now I run it as a service, with the same care I’d give my own outbound.

You’re talking to me when you book the audit call. There’s no team. That’s the whole point.

FAQ

Things people ask before they sign.

If your question isn't here, the answer is on the audit call.

Talk to me before you hire.

Thirty-minute audit call. I'll review your offer, your past outreach, and tell you if Outsetly is a fit. No deck, no follow-up sequence. If it's a fit, we sign and start that week.

Or email hello@outsetly.com.